Privacy policy

Last Updated: March 2, 2026,

1. Introduction

LAEMEEO ("Company", "we", "us", or "our") operates this website and online store (the “Services”) to provide customers with curated products and a secure shopping experience.

The Services are powered by Shopify Inc., which provides the e-commerce platform enabling us to sell our products and services to you.

This Privacy Policy describes how we collect, use, disclose, process, transfer, and safeguard your personal information when you access or use our Services.

By accessing or using our Services, you acknowledge that you have read and understood this Privacy Policy.

This Privacy Policy is governed by and shall be construed in accordance with the laws of India, including the Digital Personal Data Protection Act, 2023 (India), and other applicable global data protection laws where relevant.

2. Personal Information We Collect

“Personal Information” means any information that identifies or can reasonably be linked to an identifiable individual.

We may collect the following categories:

A. Contact Information

  • Full name

  • Billing and shipping address

  • Email address

  • Phone number

B. Financial Information

  • Payment card details

  • Transaction data

  • Billing information
    (Note: Payment information is processed securely through third-party payment gateways. We do not store full card details.)

C. Account Information

  • Username

  • Password (encrypted)

  • Preferences

  • Purchase history

D. Transaction Information

  • Products viewed

  • Items added to cart or wishlist

  • Order history

  • Returns and exchanges

E. Device & Technical Information

  • IP address

  • Browser type

  • Device identifiers

  • Cookies and tracking technologies

  • Usage analytics

F. Communications

  • Customer support messages

  • Reviews

  • Feedback

3. Sources of Information

We collect data:

  • Directly from you

  • Automatically through cookies and tracking technologies

  • From service providers (e.g., Shopify, payment processors, logistics providers)

  • From advertising and analytics partners

4. How We Use Your Information

We use personal information for:

✔ Order Processing & Service Delivery

  • Process payments

  • Fulfill orders

  • Manage accounts

  • Handle returns

✔ Personalization

  • Product recommendations

  • Improve user experience

  • Analyze shopping behavior

✔ Marketing & Advertising

  • Email marketing

  • SMS notifications (if opted-in)

  • Retargeting ads

  • Promotional campaigns

You may opt out of marketing communications at any time.

✔ Security & Fraud Prevention

  • Identity verification

  • Fraud detection

  • Risk monitoring

  • Platform protection

✔ Legal Compliance

  • Tax compliance

  • Regulatory compliance

  • Responding to lawful requests

5. Data Sharing & Disclosure

We may share your information with:

  • Shopify and related infrastructure providers

  • Payment processors

  • Logistics and shipping providers

  • IT and cloud service providers

  • Marketing & analytics partners

  • Legal authorities where required

We do not sell your personal information for monetary consideration.

We may share information for targeted advertising as permitted by law. You may opt out where applicable.

6. International Data Transfers

Your data may be transferred outside your country, including to servers operated by Shopify and service providers.

Where required, we rely on:

  • Standard Contractual Clauses

  • Adequacy decisions

  • Other lawful transfer mechanisms

7. Data Retention

We retain personal data:

  • As long as your account remains active

  • As necessary to fulfill orders

  • Up to 7 years for tax/accounting compliance

  • As required by applicable law

We may retain anonymized data indefinitely.

8. Security

We implement reasonable administrative, technical, and organizational safeguards to protect your information.

However, no system is 100% secure. To the fullest extent permitted by law, we disclaim liability for unauthorized access, hacking, data breach, or misuse caused by third parties beyond our reasonable control.

You are responsible for maintaining confidentiality of your login credentials.

9. Cookies & Tracking Technologies

We use cookies, pixels, and analytics tools to:

  • Improve website functionality

  • Analyze traffic

  • Deliver personalized advertisements

You may control cookies through browser settings. Disabling cookies may impact site functionality.

10. Children’s Privacy

Our Services are not intended for individuals under 18 years of age (or age of majority in your jurisdiction).

We do not knowingly collect personal data from minors.

11. Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access your data

  • Correct inaccurate data

  • Request deletion

  • Data portability

  • Restrict or object to processing

  • Withdraw consent

  • Opt-out of targeted advertising

To exercise rights, contact us using the details below.

We may verify your identity before processing requests.

We will not discriminate against you for exercising your rights.

12. Automated Decision Making

We may use automated systems to analyze user behavior and improve marketing relevance. These systems do not make legally binding decisions without human involvement.

13. Business Transfers

In the event of merger, acquisition, restructuring, or sale of assets, your data may be transferred as part of business assets.

14. Limitation of Liability

To the maximum extent permitted under applicable law, the Company shall not be liable for:

  • Indirect or consequential damages

  • Loss of data due to external attacks

  • Third-party misuse of data

  • Events beyond reasonable control (force majeure)

15. Changes to This Policy

We may update this Privacy Policy at any time. Updates will be posted on this page with a revised “Last Updated” date.

16. Contact Information

For any privacy-related inquiries or rights requests:

LAEMEEO
Bhandup West
Mumbai, Maharashtra 400078
India
Email: laemeeo24@gmail.com